by Monisha Ravoori | Feb 23, 2021 | Digital Marketing
The past few years have seen a pendulum swing from ever-more granular ad targeting metrics to restoring the user’s control over their privacy. Overuse of sophisticated advertising algorithms led online visitors to install ad blockers, bringing the industry to realize... 
by Monisha Ravoori | Jan 29, 2021 | Digital Marketing
Over the past 10 years, MediaMint has grown from a small group of media and technology operations agents to a team of over 900 employees around the world handling a wide variety of operational and technical support needs for our expanding client base. We have worked... 
by Monisha Ravoori | Jan 11, 2021 | Digital Marketing
Social media is an effective tool for B2B companies and must be taken advantage of. However, some B2B companies are stuck in the rut of believing their customers are not on social, except LinkedIn. Because of this, these companies might create a lone Twitter account... 
by Monisha Ravoori | Dec 24, 2020 | Digital Marketing
Online shopping has advanced five years in the past three quarters. Next year it will advance even more. Consumers want convenience, and Amazon has unleashed many competitors with different takes on how to buy right from an ad. Remember “native advertising” from a few... 
by Monisha Ravoori | Dec 14, 2020 | Digital Marketing
The holidays are upon us and with them is a surge in online advertising. If you’re not an online advertising expert, the sheer volume of ads served during this time can be overwhelming. We know you want to scale, but doing it without sacrificing quality is key. You... 
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