Blog

News, insights, ideas and more

A Time for Reflection: What We’re Thankful for

Without a doubt, this year has been unique, to say the least. Like the rest of the world, we were thrown a sharp curveball leaving us to quickly adapt, remain productive… Read more

 

IAB Brand Disruption Summit 2020: Exciting Predictions

Although the economy as a whole might still be reeling from the effects of the COVID pandemic, this week’s IAB Brand Disruption Summit revealed that many consumer brands are doing remarkably well global media markets …. Read more

 

Kantar Media Reactions: How the Pandemic Has Accelerated Marketing Changes

One effect of the pandemic on marketing seems to be that marketers have moved on more quickly than consumers. A survey of 4,000 consumers and 700 global marketers across 7 global media markets …. Read more

 

The New Normal: How Your Brand Can Thrive

Global communities around the world are taking the necessary measures to mitigate the spread of the COVID-19 outbreak.During these times of uncertainty, companies of all shapes and sizes are also struggling to keep themselves afloat…. Read more

 

Digital Advertising in 2020: What Consumers Think

Digital advertising had an apocalyptic Q2 as many brands withdrew their advertising in the face of COVID-19. The truth is, most brand marketers did not really… Read more

 

9 Ad Targeting Strategies

Marketers and advertisers aim to reach consumers with the right message and at the right time. With targeted advertising or ad targeting strategies, advertisers can identify… Read more

 

B2B Marketing: Products in Need of Stories

There are real techniques involved in being good at B2B marketing, and it’s about time those of us who do it make it attractive like consumer marketing… Read more

 

Workflow Process Changes in a Remote World

In 2008, Warren Buffet observed to his shareholders that “only when the tide goes out, do you find out who has been swimming naked.” Buffet used that phrase to refer to people who had made bad … Read more

 

DMEXCO @home: Our Key Takeaways 

I have nothing but admiration for the organizers of DMEXCO, the annual European marketing conference, and the Expo. What an amazing show it is in person, and what an action-packed show they had planned before they had to go digital… Read more

 

An Invitation to Blinner

Like every other business, MediaMint has been working remotely since the beginning of the pandemic. As an organization, we’ve taken a conservative stance, which means the health of our employees comes first… Read more

 

What Will Replace Third Party Cookies?

Everyone in the ad tech industry is wildly looking for a way to replace third party cookies. Advertisers want proof, and publishers want attribution… Read more

 

Maintaining Business Continuity During a Crisis

In times of business uncertainty, it is more important than ever to ensure you can consistently deliver the products and services your customers need… Read more

 

MediaMint COVID Preparedness

The business world is facing a formidable disruptive force in the COVID-19 pandemic. We understand the significant role that we, as a partner, must play… Read more

 

Let’s Talk
Let’s Talk!
×